La estrategia empresarial es una disciplina muy evolucionada, quizás porque, junto con el deporte, son campos en los que competimos por sobrevivir y sobresalir de manera consciente. Pero claro, para elegir una alternativa estratégica, es obligatorio descartar otras tantas, por mucho que cueste, ya que en caso contrario estaríamos incumpliendo la planificación y actuando como…
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